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Action Rental and Sales is a one-stop shop for various equipment and party rental needs

April 9th, 2012 12:57 pm by Staff Report

Action Rental and Sales is a one-stop shop for various equipment and party rental needs

Debbie and Paul Nottingham believe it's their people that set them apart from other rental companies.

By Cindy Harmon

When you think of spring, two things come to mind - weddings and home improvement projects.

"We’ve been in the tool and equipment rental business for 30 years and recently we’ve supplemented that with a repair and maintenance department that can troubleshoot and overhaul your machinery and equipment," says Paul Nottingham, president of Action Rental and Sales on Eastman Road in Kingsport.

"One-third of our customers are do-it-yourselfers, one-third are contractors and, what most people don’t know, one-third of our customers are planning weddings, parties or other special events."

In 1995, Nottingham added a tent and party rental division to his company and has augmented that with costumes and inflatables. And that’s where Paul’s wife, Debbie, comes in.

Married for 36 years, the couple now works side by side and loves every minute of it.

"My daughters don’t know how we do it, but it’s awesome," says Debbie. "We’re helping people with some of the most important days of their lives and we enjoy being a part of it."

Debbie recommends that you do your homework, have a basic idea of what you want and plan early. "Sooner you can reserve, the better," she said.

"We do company parties, school functions, and large events like the Susan G. Komen Race for the Cure and the week-long Fun Fest celebration. We do events at the MeadowView Marriott, The Virginian Golf Club, the Millennium Centre and at venues across the Tri-Cities, Southwest Virginia, Eastern Kentucky and North Carolina, so the more advanced notice you give us, the more likely we are to have everything you need. If not, we try very hard to locate it for you," she added.

Debbie and her staff can ease the pressure and stress of planning your perfect event by providing step-by-step preparation and by working as a team with wedding planners, caterers and florists. "What are most important to me are the thank-yous we get," Debbie said with a smile.

Both Debbie and Paul agree it’s their people that set them apart from other rental companies.

"Whether we’re delivering party items or renting backhoes, my employees are knowledgeable, helpful and care about our customers," Paul noted. "By common law, there are three things we have to do: warn, instruct and inspect. We warn customers of the potential hazards of the item they are renting, we teach them how to use it properly and we inspect it to ensure it is in proper working order and safe.

"The attributes I want to see in my staff, as well as myself, are integrity, honesty and knowing we’ve done our best to help people do their best. We pride ourselves on making sure our equipment is reliable. If it isn’t, we remedy the situation immediately," he said, adding that "rentingisthe smart way to get things done. Why should you buy something you are only going use a few times? You don’t have to worry about the capital outlay, storing it, repairing or maintaining it."

Located at 1861 N. Eastman Road in Kingsport, Action Rental and Sales is a one-stop shop for all your equipment or party rental needs - providing quality, value and service to the Tri-Cities since 1982. Their hours are 7:30 a.m. to 5:30 p.m., Monday through Friday, and 7:30 a.m. to 3 p.m., Saturday. Check out their extensive inventory at:,, or call them at 423-246-5181.

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