Hendrick Motorsports announced Friday that AARP and AARP Foundation's nationwide campaign to address the problem of older adult hunger will return as a primary sponsor of Gordon for 13 races, including the Daytona 500.
It marks AARP's fifth year as a primary sponsor of the No. 24 team, unprecedented in NASCAR for a social cause. The organization will be an associate sponsor in all other events.
Drive to End Hunger is supported through donations and has donated more than 30 million meals since its launch in February 2011.
Gordon says the relationship has been "an extremely rewarding and humbling experience."