The team is expected to meet with Oregon's innovative coach again Saturday and hopes to complete a deal to make him Cleveland's sixth coach since 1999. The sides met for a reported seven hours in Arizona on Friday and came close to reaching an agreement but parted company agreeing to talk a second time.
Kelly also met with the Buffalo Bills, and he intends to keep a scheduled meeting with the Philadelphia Eagles, who weren't going to pursue the 49-year-old when it was learned a deal with Cleveland was near. It's possible Kelly and his agent, David Dunn, are meeting with the other teams to gain leverage with the Browns.
Kelly nearly jumped to the pros last year with Tampa Bay but decided at the last minute to return to Oregon, where he has been coach since 2009.
Browns owner Jimmy Haslam and CEO Joe Banner plan to hire a coach before they seek a general manager to pair with him. The Browns have also promised that their next coach will have final say and control over the club's 53-man roster, perks that will likely limit their talent pool when looking for a GM or pro personnel director.
Kelly went 46-7 in four years at Oregon, where his high-tempo, warp-speed offense averaged nearly 50 points per game this season. He has no pro coaching experience, but some of his offensive principles are being used by New England and Washington. Patriots coach Bill Belichick met with Kelly in the offseason and has adopted a few of the Ducks' offensive wrinkles into his schemes this season.
Following Oregon's win over Kansas State in Thursday night's Fiesta Bowl, Kelly said he hoped to have the interview process "wrapped up quickly and figure out where I'm going to be."
All indications are that he's headed to Cleveland, where he'll inherit a young roster that showed some promise this season.
Haslam and Banner have been in Arizona all week. They camped out there early to get first crack at Kelly and conducted at least four other known interviews before meeting with him.
Cleveland has also spoken with former Arizona coach Ken Whisenhunt, Cardinals defensive coordinator Ray Horton, Syracuse's Doug Marrone and Penn State's Bill O'Brien, who removed himself from consideration Thursday and said he would return for his second season with the Nittany Lions.
The Browns are not commenting on any candidates or interviews until they hire a successor for Pat Shurmur, who was fired after going 9-23 in two seasons.
Haslam and Banner believe Kelly can fix Cleveland's franchise, which has made just one playoff appearance in 14 years. Saturday was the 10th anniversary of the Browns' last postseason game, a 36-33 loss to the Pittsburgh Steelers. In the decade since, the Browns have had nine double-digit loss seasons and changed coaches four times.
Cleveland's current run of at least 11 losses in five straight seasons is the second-longest streak of futility in NFL history. Only the Oakland Raiders (2003-2009) have had one longer.