The Kingsport location, which has reopened, is part of an aggressive $1.6 billion investment plan ALDI recently announced to expand more than 1,300 stores across the U.S. by 2020.
The public is invited to attend the ribbon-cutting. Following the ceremony, the first 100 customers will receive a golden ticket, each containing ALDI gift cards of various amounts. Customers can also tour the store, sample ALDI exclusive brand products and enter an on-site sweepstakes for a chance to win a year’s supply of ALDI produce. ALDI offers a wide variety of fruits and vegetables, including several organic items.
The Kingsport store presents a new look. Customers will notice a focus on fresh items, including more robust produce, dairy and bakery sections. ALDI stores will also feature a modern design, open ceilings, natural lighting and environmentally friendly building materials, energy-saving refrigeration and LED lighting.
“Whether you’re a current ALDI customer or you haven’t stopped by your local ALDI lately, we invite you to come experience the new ALDI look and see how we’ve expanded our fresh offerings while staying true to our everyday low prices,” Thom Behtz, ALDI Jefferson division vice president, said in a release. “Customers will recognize our easy-to-shop environment featuring a new modern design and more room for their favorite products.”
ALDI says it offers premium groceries at prices up to 50 percent less than its competitors. In the last few years, ALDI has added a number of new product lines that have quickly become customer favorites including a growing organic selection, USDA Choice meats, the liveGfree gluten-free product line, the SimplyNature line of products free of more than 125 artificial ingredients and preservatives and the Never Any! line of meats free from antibiotics, added hormones and animal by-products. ALDI also now carries a full line of baby products, Little Journey, which offers customers diapers, wipes, training pants, formula, organic food and snacks.
All ALDI exclusive brand food products are free of added MSG, certified synthetic colors and partially hydrogenated oils, and since more than 90 percent of the products available are under ALDI exclusive brands, shoppers can feel good about the food they buy at ALDI. Plus, ALDI ensures its exclusive brands meet or exceed the national brands on taste and quality by conducting rigorous testing on all products. ALDI stands behind this quality with a Double Guarantee: If for any reason a customer doesn’t like an ALDI exclusive brand food, ALDI will refund the purchase price and replace the product.
ALDI saves customers money by cutting overhead costs through smart practices, such as an innovative cart system: ALDI shoppers insert a quarter to release a cart from the corral and receive the quarter upon the cart’s return. Other cost-saving practices include a smaller store footprint, open carton displays and encouraging customers to bring their own shopping bags. ALDI also saves shoppers money by keeping stores open during prime shopping times. The remodeled Kingsport location will be open from 9 a.m. to 8 p.m. Monday through Saturday and from 9 a.m. to 7 p.m. on Sunday. All ALDI stores nationwide accept Visa, MasterCard, Discover and American Express.
For more information about ALDI, visit aldi.us.